Understand the context
Research, founder journeys, and the people already doing the work.
Connect a shared interest in cognition and experimentation with the engineering needed to test one meaningful idea.
Research, founder journeys, and the people already doing the work.
A team workflow, community companion, or evidence-grounded AI experiment.
One owner, a bounded scope, and a decision we can learn from.
A useful first conversation should reveal what is worth finishing—and why.
The full deck restores the context, four diagrams, research, three example opportunities, delivery model, and commercial discussion. A shorter core route supports a live conversation; notes and sources remain available on every slide.
This is CTC’s proposed conversation with Ness Labs. It does not announce an agreed partnership, institutional affiliation, purchase decision, or product launch.
Anne-Laure, thank you for making time. I would like to connect three things today: the research and ideas that brought us here, the practical work you want to move forward, and where our engineering team might contribute. My five years in business development at Emotiv in Vietnam shaped an interest in cognition, while building CTC made the question of turning ideas into useful tools very concrete. We prepared several examples so the conversation can be specific. We can spend more time on whatever matters to you and use the other slides as reference. What would make this conversation worthwhile from your perspective?
Use the first meeting to build shared understanding and identify a practical next step.
Compare our perspectives on EEG, learning, experimentation, and building a company.
Explore one current digital or AI initiative: its user, unfinished work, and owner.
Consider useful engineering support for Ness Labs and, later, relevant founders or researchers.
A good outcome is a clear need and next step—or a clear reason to wait.
Context: 4 minutes. Discovery: 12. Reflect back: 4. One option or a brief demo: 4. Next step: 4. Close: 2. Select slides around the conversation rather than presenting every slide in sequence.
A recent example, a named user, an owner, the current workaround, and a reason the proposed change matters. These make a useful brief; a list of interesting features alone does not.
There are three reasons I wanted to meet. The first is a personal connection through cognition and the experience of building something beyond a conventional career path. The second is practical: I would like to understand whether there is a digital initiative or recurring workflow where engineering support would help. The third is the possibility of being useful to people in your wider network over time. Those goals do not require us to decide on a large partnership today. I suggest we spend a few minutes on context, give most of the time to a real example from your work, and finish with a concrete next step if one emerges.
A shared interest in cognition becomes useful when we stay precise about what each perspective contributes.
Business Development in Vietnam: commercial experience around EEG applications and consumer research. Founder-provided background.
EEG and eye-tracking in online learning; some signal differences, without differences in learning outcomes or working-memory capacity.
Which research insights are useful enough to turn into a testable design choice?
The 2025 pilot included two groups of 36 students. Its findings concern the measures and study conditions reported. They do not establish that EEG reads an individual’s intentions or that a particular interface improves cognition.
Discuss actual responsibilities and examples from Emotiv. Connect them to questions about useful measurement and product decisions. Academic authorship, clinical expertise, and validated product benefits are separate claims requiring separate evidence.
I spent five years in business development at Emotiv in Vietnam, working around EEG applications and consumer research. Your pilot study caught my attention because it brings several ways of observing an experience together. The study involved seventy-two students and combined EEG with eye-tracking and other measures. It found differences in some signals, while learning outcomes and working-memory capacity did not differ. That distinction matters when moving from research to product design. My experience is commercial and practical, while yours includes academic research; they offer different perspectives. I would be interested in which findings you consider useful for designing a better learning experience, and which still need more investigation.
Research gives us sharper questions for a prototype; each finding has a different evidential scope.
An evolutionary-mismatch hypothesis. Which observations could test or challenge it?
Hyperactivity–impulsivity traits are associated with self-reported curiosity. How does context change the relationship?
24 task participants; 14 in focus groups. Where does AI help, and where does it increase dependence?
Translate evidence into a question, a design choice, and an observation.
Hypercuriosity theory: 2024. ADHD traits and curiosity survey: 10 April 2026. GenAI qualitative study: 6 October 2026. Theory, cross-sectional association, and qualitative experience support different kinds of conclusions.
Compare a workflow that reveals an AI answer immediately with one that first invites a short user explanation. Observe comprehension checks, task completion, and review effort. Treat the result as local product evidence, without claiming a cognitive or clinical effect.
These three threads help us ask better product questions. The hypercuriosity paper is a theoretical proposal, so I would not present it as established evolutionary fact. The later survey of five hundred and twenty-one adults reports associations between hyperactivity–impulsivity traits and self-reported curiosity, without establishing causation. The GenAI study, published in October 2026, adds qualitative accounts of support, authenticity, and dependence: twenty-four people took part in tasks, and fourteen in focus groups. For a prototype, we can ask whether users understand the output, whether they can check its basis, and whether they retain control of the next action. A small usability study would answer those practical questions within its scope.
The useful connection is how we respond to evidence and choose what to build next.
Lysa’s project page lists April 2017–April 2018. Anne-Laure describes launching Maker Mind in July 2019 and writing 100 articles in 100 working days. KCL records the PhD award in 2025; LISS DTP describes the postdoctoral project on curiosity and ADHD.
Choose one true example about an assumption, an experiment, or a decision to narrow scope. The diagram does not require a parallel personal story at every milestone and does not infer why Lysa ended.
I see this timeline as context for a conversation about choices. Your public work spans Google Fit, the Lysa project, writing and building Ness Labs, and academic research at KCL. My own starting point was business development at Emotiv before building CTC. I would not claim that our experiences or turning points were the same. What interests me is the practical question beneath both journeys: when a project teaches us something unexpected, how do we decide whether to continue, change direction, or stop? I can share one short example from a project I actually worked on, and would enjoy hearing which experiment changed the way you build.
The connecting arrows describe a proposal; access, ownership, and integrations come from scoping.
The author profile reports 130,000+ weekly newsletter readers; the membership page reports 2,000 community members. Hypercurious’s previously quoted 125,000 count was not verified. Do not add overlapping audiences or infer active paid users, Fellow counts, or revenue.
Ness Labs community work and KCL research have different owners, permissions, data, and decision processes. A first experiment can be standalone, using synthetic data, without requiring Circle, newsletter, or research-system integration.
This map shows the ecosystem around a potential collaboration. On the Ness Labs side are distinct activities: newsletters and essays, Hypercurious, community and Fellowship, Featured Tools, and Anne-Laure’s academic work. The published audience numbers are context, not a forecast of users for a new product. In the middle is the proposed place to work together: one selected experiment with a named owner. On the CTC side are AI Studio, engineering through PowerIT, and a possible venture track. The arrows represent routes we could explore. They do not imply that the systems are connected today or that a university collaboration has been agreed. Which part of this map contains work that matters now?
The Omnipotence Dilemma, 19 February 2026, mentions a community app idea, a team dashboard, and AI tools including Claude Cowork and OpenClaw.
What experience did you want members to have, and is that still a priority?
Which recurring decision or handoff should it improve? What exists today?
The essay opens a question. Current priorities and the real obstacle come from the conversation.
The essay provides the app idea, dashboard, and references to Claude Cowork and OpenClaw at the time of writing. It does not establish the present state of either project, ownership of a repository, or a current requirement to hire engineering support.
What has already been tried? What would finishing this let someone do? Who supports it now? A prioritization decision, a process change, or an existing platform feature may resolve the issue before custom software is needed.
Your essay gives us a specific place to start. In February, you described an app idea for the community and a dashboard you had begun building for the team, alongside literature reviews, in a world where tools such as Claude Cowork and OpenClaw make a first draft easier. What struck me was the decision problem: choosing what deserves further attention when many things are possible. I would first ask what has happened since then. Are either of those initiatives still important? If so, what is the actual obstacle today: deciding the scope, testing the value, integrating systems, or finding time to maintain it? Those answers determine whether our engineering support would help.
The test of fit is one useful contribution to an actual task.
Ness Labs defines its context, content, user needs, and priorities. CTC proposes software implementation and delivery support. Research interpretation remains with the relevant researchers; product decisions stay with the agreed owner.
The public team page identifies roles including partnerships, community, and operations. It cannot establish total headcount or the absence of engineers and technical partners. Ask how delivery works today before proposing a gap.
The three circles describe a working relationship we could test. Research contributes disciplined questions and attention to the limits of a finding. An experimental mindset contributes a willingness to try something small, observe it, and change course. Engineering contributes a functioning workflow, reliable handoffs, and a practical understanding of what maintaining the tool will involve. The centre only becomes meaningful when those perspectives meet around an actual task. It does not follow from shared vocabulary alone. I would like us to identify the part that your team already does well and the part where outside help would add something specific. Then we can judge the fit through a small piece of work.
A concrete delivery model makes the collaboration easier to evaluate.
Explore AI workflows with source review, human decisions, and measurable task quality.
aistudio.smarttechctc.io ↗Scope, implement, verify, and hand over a focused web, mobile, or integration workflow.
powerit.smarttechctc.io ↗Test the user problem and business case before considering a larger co-building commitment.
smarttechctc.io ↗Start with the smallest combination that can answer the agreed question.
A one-page scope can specify the user journey, inputs, output, integrations, owner, acceptance check, and handover. It lets Ness Labs evaluate CTC’s contribution before discussing a broader operating model.
These are CTC’s service routes and proposed scopes, not proof that every specialist or integration is already allocated. Confirm relevant examples, dependencies, staffing, and estimates for the task selected.
CTC can contribute through three routes. AI Studio is relevant when the work includes an AI-assisted task whose quality and review process need to be designed. PowerIT is the engineering route for implementing a defined workflow, connecting approved systems, testing it, and handing it over. Venture exploration becomes relevant only when there is a product opportunity that both sides want to investigate beyond a single delivery task. We do not need all three for a first pilot. If one simple workflow answers the question, that is enough. I would also distinguish the capabilities we can discuss from any specific promise: team composition, availability, implementation detail, and delivery dates come from the scoped brief.
Begin with the weekly handoff a team member actually needs, then design the view around it.
One agreed status sheet → a source-linked weekly summary, open decisions, and named next actions.
An operations owner tests the workflow. Compare preparation time, missing items, and correction effort against today.
First prove one useful view; add data sources only when they improve a decision.
Use a synthetic status sheet and one review screen. Show source, owner, status, last update, and next action. Include an explicit “unknown” state so missing information remains visible rather than becoming an invented summary.
Ask which decision the report supports and who trusts it. An acceptance check might require correct attribution, no unsupported status changes, and an agreed reduction in total preparation plus review time. Thresholds follow the baseline.
For the team dashboard, I would begin with one recurring handoff rather than a universal reporting system. Suppose an operations owner prepares a weekly update from an agreed status sheet. A small prototype could organize that input into a summary, unresolved decisions, and next actions with owners, while linking every item back to its source. We would compare the current process with the prototype using the same input. How much preparation and correction are required? Are important items missing? Does someone actually use the result to decide what happens next? This is an example to test with your team, not a claim about how the team works today.
Explore a small companion to an existing community or Fellowship activity, starting with the facilitator’s real workflow.
Choose one action, record what happened, and write a Plus–Minus–Next reflection before deciding what to change.
See only the information participants agree to share. Measure useful reflections and support effort, alongside completion.
A worksheet, form, or Circle feature may be the right first version.
Invite a small willing group around one activity and one facilitator. Explain what is private, what is shared, and how to stop participating. An account system, new community platform, or member-matching algorithm is outside this first example.
Participants can explain what they learned and choose their next action. The facilitator can use the shared output without extra duplicate work. If the tool adds friction to an effective activity, simplify it or stop.
The community companion is a second hypothesis. I would start with one activity that a facilitator already runs and understand where participants or organizers lose the thread. A small companion could support the sequence from choosing an action, to recording what happened, to writing a Plus–Minus–Next reflection. The facilitator should receive only the information participants have agreed to share, and only if it helps with a real decision or conversation. We would assess the quality of the reflection and the work required to support it, not just how many forms were submitted. Existing Circle capabilities or a simple worksheet should be considered before building a separate application.
Test a single research or editorial task with approved material and a human reviewer.
A bounded reading set → a draft comparison with source passages, uncertainty, and questions needing judgment.
An editor or researcher checks every claim. Measure supported claims, omissions, and total review time.
A fluent answer is useful only when the reviewer can check and improve it.
An editor compares sources for one article; a community facilitator prepares source-backed discussion prompts; a researcher inspects a small extraction table. Select one setting with its own owner and permissions before designing the interface.
Use material with permission and distinguish a source’s words from generated interpretation. Abstain when support is absent. Academic work requires the relevant institutional process; no KCL access, licensed corpus, or research approval is assumed.
For evidence-grounded AI, a useful first task might be comparing a small set of approved documents. The output would be a draft table whose claims link to the relevant passages, with missing information and uncertainty kept visible. A human reviewer remains responsible for the interpretation and final use. We would evaluate whether the tool makes that review easier and more accurate, including the time spent finding and correcting mistakes. Your writing about the illusion of clarity and the qualitative GenAI study make that question especially relevant. We should not assume that adding citations makes an answer correct, or that a small prototype can perform an entire academic review.
The Illusion of Clarity suggests a practical design question: can the interface help people notice what they understand before accepting a polished answer?
Write a short prediction or explanation in your own words.
Compare the suggestion with its sources and the original question.
Keep, revise, or reject the suggestion—and record why.

A design hypothesis to test: assistance should leave the person able to judge the result.
Prompt: “What do you expect to happen?” Let the user write or skip. Reveal the assistance, show its source basis, and ask what changed in the user’s view. Preserve the person’s original response for their own comparison.
The GPT-generated artwork is a conceptual illustration of space for thinking and shared experimentation. It is not a picture of Ness Labs, a research setting, a real participant, or a measured cognitive effect.
This is the design principle I would like to explore across the examples. Before showing an AI-generated explanation, we might invite the person to make a brief prediction or explain the idea in their own words. Then the interface can make sources and uncertainty easy to inspect, followed by a deliberate choice about the next action. That sequence draws a practical question from your essay about the illusion of clarity. It is not a validated intervention simply because the theory is appealing. We would observe whether people understand the task and can judge the result, and whether the extra step earns its place or merely adds friction.
An independent prototype inspired by Tiny Experiments makes the design conversation tangible.
Frame one repeatable action and a period for trying it. Show the smallest path through the experience.
Reflect on what helped, what was difficult, and what to change. Learning guides the next choice.
Treat a pause as information, with reflection guiding the next action.
Independent prototype · a 60-second design conversation.
Open the prototype, choose one visible path, and use synthetic content. Verify saving, reflection, and pause behavior before demonstrating them. Voice, maps, breathing rituals, account features, and integrations are not promised by this deck.
TinyExp is independent and is not affiliated with or endorsed by Ness Labs. PACT and PMN inform the proposed interaction; anti-streak is a design intention to inspect. Any reuse of content, branding, or code needs its own review and agreement.
We built TinyExp as an independent prototype inspired by the book, to make our interpretation visible and invite correction. If it is useful, I would spend sixty seconds on one small journey: choose an action and a period, record an observation, then reflect through Plus–Minus–Next. The design intention is to support learning without making a pause feel like a failure. I would value your reaction to whether this rhythm supports learning and where our interpretation could be improved. For example, does a short reflection invite a useful observation, or does it become another task to complete? This prototype offers something concrete to discuss before considering a community trial.
The value is a reusable insight or tool—not an obligation to keep producing more.
A question becomes a brief; the brief becomes a test; observation becomes a decision; a permissioned lesson may become a reusable tool or write-up. Each transition needs an owner and a small artifact that the next person can inspect.
Community reflections are not automatically collected into a team dashboard or research dataset. Agree the purpose and permissions first. Generativity here means making a useful contribution available when the people involved want to share it.
The loop brings the earlier pieces together. We begin with a useful signal from a conversation, an essay, or a recurring task. We shape an idea, using AI where it helps, and select a bounded test. Engineering makes that test usable. People try it in the intended context, and a Plus–Minus–Next review helps us decide what to retain, change, or stop. Only then do we consider sharing the result more widely. This is a proposed collaboration process, not a claim that such a system already operates across Ness Labs and CTC. The loop is healthy when it creates a useful decision, including a decision to stop adding software.
Make the work visible at each stage so scope, quality, and responsibility stay clear.
Review notes, a walkthrough, or permitted code; identify what is reusable.
Agree one user journey, dependencies, and acceptance checks; implement it.
Demonstrate the workflow, record limits, and agree documentation and support.
A draft becomes useful through explicit decisions, verification, and an owner after delivery.
A working link or walkthrough, the current user flow, a permitted repository if one exists, known dependencies, and the person who can explain the intended behavior. A long specification is unnecessary when a short artifact makes the task clear.
A prototype tests a question within agreed limits. Production readiness requires the applicable security, accessibility, data, reliability, monitoring, and support checks for its scope. Release is a separate decision with named responsibility.
PowerIT’s proposed contribution is the work between an interesting draft and a workflow someone can inspect and use. We can begin with notes, a short walkthrough, or code that you have permission to share. First we check what exists and whether it is useful to retain. Then we agree on one user journey, the dependencies, and the acceptance checks before implementing it. Verification should cover the actual task and the relevant failure cases, rather than relying on a polished demo alone. Finally, we document what was built, what remains limited, and who owns operation and support. The depth of each step depends on whether we are delivering a prototype or preparing a production release.
An illustrative schedule for a small, scoped pilot; the clock starts after scope, access, and terms are agreed.
Confirm owner, baseline, one workflow, and a success threshold.
Create a demonstrable prototype with synthetic data.
Run agreed checks and a permitted small trial.
Review evidence: continue, revise, or stop.
The deliverable is a reviewable prototype and evidence for the next decision.
Agree the problem, owner on each side, scope and exclusions, data boundary, feedback availability, price, IP, content permissions, acceptance checks, handover, and support. Dependencies may require changing the schedule or reducing the scope.
Show the agreed journey, baseline comparison, remaining issues, and running or review effort. The owner chooses continue, revise, or stop. A production launch, broader rollout, or recurring team commitment needs its own scope and decision.
If the selected task is small enough, fourteen days could be a useful container. We would confirm the owner, baseline, workflow, and success measure at the start. The first build uses synthetic data so the core interaction can be reviewed without waiting for broad access. The next stage is observation through agreed checks and, where permitted, a small trial with the intended users. At the end, we review what worked, what did not, and what should happen next. This schedule is a proposal to confirm after scoping. It is not a promise to ship a full production product in two weeks, and the commercial terms are agreed before the work starts.
Agree a baseline and a decision threshold before building, then compare the same task with and without the prototype.
Preparation, completion, correction, and support time. Include the work shifted to someone else.
Correct outputs, traceable sources, important omissions, and agreed acceptance checks.
The owner can explain the benefit and accepts the ongoing operating cost.
Continue, revise, or stop based on observed value—not the amount of code produced.
Run one weekly-summary task using the current method and the proposed workflow. Record total minutes, corrections, unsupported claims, and missing decisions. Agree what level of quality is mandatory before using time savings as a success measure.
The problem does not recur; an existing tool solves it; review takes longer than the original task; participants do not find it useful; or ongoing support outweighs the benefit. Agree these conditions early so the pilot can produce an honest decision.
I would define useful before building. For a dashboard task, we can record how long the current process takes, what gets missed, and how much checking is needed. Then the same synthetic input can be used with the prototype. We should count the entire task, including correction and any work moved to another person. Quality needs an agreed check as well: a fast answer that invents a status is not an improvement. Finally, the owner should be able to explain why they would keep using the result and what it costs to operate. These observations support a practical software decision; they do not establish a cognitive or clinical benefit.
Start with a contribution that stands on its own; explore introductions only where there is a specific fit.
Ask whether a founder has a defined technical problem where CTC’s experience is relevant.
Offer a focused scoping conversation or small implementation when invited.
Explore a defined software need through the appropriate institutional process.
Each introduction and each engagement has its own purpose, consent, and decision-maker.
Inspect one stalled workflow, integration, or prototype with its owner and return a bounded implementation option. Do not assume that featured founders lack engineers or need outsourcing; confirm where outside support would help.
A relationship with Anne-Laure or Ness Labs does not confer KCL affiliation, data access, approved-vendor status, or grant eligibility. Community membership likewise does not create permission to contact members or reuse their reflections.
The third goal is to be useful beyond a single project, if the fit develops. Joe’s partnerships role and the Featured Tools interviews suggest a context where founders discuss how their products work. Examples such as Flowing, Littlebird, and Linkflare give us topics to understand, not an assumed referral channel. Fellows who are building something might also have a specific technical question. Separately, researchers may need software for a defined task, but any academic work would follow its institutional, ethics, data, and procurement process. There is no need to arrange introductions today. A relevant connection should arise from a clear need and the willingness of the people involved.
Choose the engagement model around the work and what the pilot demonstrates.
Agree outputs, timing, price, IP, acceptance, and handover before starting.
Consider a fixed-scope project, engineering pod, or retainer when there is continuing work.
Explore co-building or research procurement through separate feasibility and terms.
Agree the pilot terms and review gate before choosing an ongoing model.
A fixed scope suits a defined output. A pod suits an agreed stream of implementation with a product owner. A retainer suits specified ongoing service and availability. Define capacity, deliverables, response expectations, and exit arrangements for the chosen model.
Who approves the work and budget? What funding or procurement restrictions apply? Who owns existing and newly created materials? What support is included? Revenue share, equity, or grant-funded work require explicit separate terms and cannot be inferred from a successful demo.
I also want the commercial path to be clear. A scoped pilot should specify the outputs, timing, price, ownership, acceptance, and handover before either side commits resources. If the result is useful and there is continuing work, we can then discuss the most suitable arrangement: a fixed-scope project, an engineering pod with clear responsibilities, or a retainer for ongoing support. Co-building a product would need a separate business case and agreement. Academic procurement would follow the relevant institution’s process. We would choose any ongoing model together after reviewing the pilot and the actual work ahead. The question for today is which kind of engagement would fit how your team normally works with external partners.
Choose one candidate, then record answers in plain language with the person who owns it.
Who needs a better result, and what would change for them?
What exists: notes, workflow, wireframe, repository, or prototype?
What is the single essential action from input to useful output?
Which tools, permissions, and information are truly necessary?
Confirm the owner, obstacle, and success measure before converting the brief into a scope.
Ask the owner to walk through the last time the task occurred. Capture the actual input, steps, output, delay, and workaround. A concrete example reveals whether the difficulty is technical, organizational, or a matter of choosing priorities.
Do not guess the newsletter stack, API availability, account permissions, or who can approve access. Mark those fields as open, assign who will confirm them, and choose a standalone first test if integrations are unnecessary.
If one of the possibilities is relevant, these four fields let us capture a useful brief together. First, who needs the result and what would improve for them? Second, what already exists: notes, a workflow, a wireframe, code, or a working prototype? Third, what is the one essential user journey we should preserve in a first version? Fourth, which integrations and data are genuinely necessary? Alongside those answers, we need to understand the current obstacle, name the person who can make decisions, and agree how success would be judged. I would read the brief back to you before suggesting a scope, so you can correct anything we misunderstood.
If there is a fit, use a short sequence to turn the conversation into a reviewable proposal.
If agreed, share permitted notes or a walkthrough and name the owner.
After receiving enough context, CTC proposes one page with options and open questions.
Confirm scope, timing, and terms before deciding whether to start the pilot.
These are proposed timings to agree together; the pilot starts only after a clear go-ahead.
The problem and intended user; one workflow; inputs and outputs; scope and exclusions; owner on each side; acceptance and evaluation; dependencies; proposed timing; pricing and handover questions. Record uncertainty rather than hiding it behind a delivery date.
Read back what was actually agreed, who will act, and when the next review should happen. Share only materials that the owner may disclose. A request to discuss internally is a valid next step; no referral, calendar commitment, or pilot begins by assumption.
If there is a useful task and an owner who wants to explore it, I suggest a small sequence. We could agree to share permitted notes or a short walkthrough within twenty-four hours. Once we have enough context, CTC could aim to return a one-page scope within forty-eight hours, showing the proposed output, assumptions, open questions, and commercial options. Then a twenty-minute review would let us confirm whether the scope and timing are realistic before starting anything. Let’s choose timings that work for your team and name an owner for each step. If there is no suitable task now, we can leave the proposal open and stay in touch.